Introducing a Business Website Using WordPress

23 May 2013


Dallas: WordPress has rapidly become the favored content management system (CMS) across the world for both start-ups and established businesses.


Many prominent news outlets including CNN, The New York Times use this CMS to host their blogs, and Fortune 500 companies such as GM and UPS use this software to share product and service information. One of the biggest benefits of using WordPress for your business website is that it is free open source software, and it is very simple to build and launch a new website. 


Find a Hosting Provider for Your New Website

WordPress is a CMS and does not provide hosting services. They do, however, offer suggestions. Bluehost and DreamHost are among the most suggested providers. Any hosting company that is able to meet the minimum WordPress requisites, which are very minimal, will work fine. It is also possible for the company to self-host the website if they have the proficiency and time to handle those tasks.


Creating a Domain Name for Your WordPress Website

Hosting providers will give website owners the alternative of customizing a new URL. Your website URL must be simple, short and easy to remember. However, when shortening the name, avoid using abbreviations. Unless you have already established yourself, people are not going to remember the acronym when they see it appear in the search engine.


A good rule of thumb when deciding name for your new website is to think if the name is easy to convey to a new customer. If the domain name has a lot of abbreviations or numbers that have to be explained or repeated, then it is not a good choice. Get going until you find something concise, clear and memorable. 


What Type of Website Are You Creating?

You will find that there are large numbers of premium WordPress templates, applications, and features that you can include into your website design. It is hard to decide which ones will be more useful to your site. In order to make a decision, you have to decide the goals of your website.


There are WordPress themes obtainable that are intended to cater to the following types of websites:


  • Basic and general company information
  • Blog-oriented themes
  • Portfolio websites


One of the reasons why WordPress is so popular is that it is structured and it’s easy to update and add new content without any knowledge of web design or HTML. WordPress makes it possible for any company to stay current and relevant for readers.


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